Jennifer Welch and Angie Sullivan have apologized after laughing at a grotesque joke about digging up Charlie Kirk and killing him again — but the apology arrived only after advertisers began putting distance between themselves and the podcast.
The hosts of I’ve Had It sparked outrage during Thursday’s “Drinking MAGA Tears” episode. Welch read the line aloud, and the pair laughed while discussing the assassination of a husband, father and conservative leader.
The public response shows how quickly the advertiser fallout became part of the story:
This was not a stray joke about an abstract political opponent. Kirk was assassinated in September 2025 while speaking at Utah Valley University.
Welch and Sullivan were laughing at the idea of violating his grave and murdering him a second time.
That distinction matters because political violence has already taken a husband from his wife and a father from his children. Anyone with a microphone large enough to attract national advertisers should understand the line without needing a boycott to draw it for them.
Voz reports that the episode was released November 5 and that the hosts laughed for more than 20 seconds after the comment was read. The outlet also confirmed public statements from Cash App, Chewy, Boll & Branch and Lola Blankets saying they no longer sponsor, advertise with or work with the show.
Not every company specified when its relationship ended. The public statements prove their current status without establishing that every departure began on the same day.
Cash App’s response was direct and left no ambiguity about where the company now stands:
Other brands followed with their own clarifications. Boll & Branch said it does not currently advertise with the show and will not do so in the future.
Chewy said it has no active sponsorship relationship. Lola Blankets said it no longer works with the podcast, while Zenni Optical reportedly paused its advertising.
Then came the apology.
Twitchy reports that Welch and Sullivan posted a written apology on Instagram after the advertiser backlash grew. They said they should not have laughed and declared that there is nothing funny about gun violence.
The hosts also announced a donation to Everytown, the gun-control organization. The statement did not undo the sequence viewers had already watched: a joke about exhuming and killing Kirk again, extended laughter, public outrage and companies clarifying that they no longer sponsored or advertised with the show.
The outlet also documented the angry response to the apology itself. Critics argued that the statement shifted attention toward guns instead of directly confronting the cruelty of laughing about a murdered political opponent and the pain inflicted on his family.
That timing is why the apology faces such skepticism. It arrived after the clip spread and after sponsor pressure turned a moral scandal into a financial problem for the show.
The apology and advertiser fallout were captured together in this update:
Making a donation to a gun-control group does not answer the central moral failure. Kirk was not a prop in a policy debate.
He was a real man whose death shattered a real family, and the hosts treated the thought of doing it again as comedy.
There is also an obvious lesson in the speed of the response. Welch has previously encouraged boycotts and pressure campaigns against businesses connected to political figures she opposed.
This time the market answered her own show.
Advertisers are free to decide what kind of programming they want their names attached to. Viewers are equally free to show companies the clip and ask whether it represents their values.
The hosts can say they regret laughing. Their audience will decide whether the regret is sincere.
The fact that the statement came after sponsors began heading for the exits will be difficult to ignore.
The post Podcasters Apologize After Charlie Kirk Joke Sends Sponsors Running appeared first on 100PercentFedUp.com.
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[H/T 100PercentFedUp]